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Identifying Clients for Long-Term Care

February 2020  |  28 minutes

You’ve probably had at least one client ask about long-term care planning. Maybe you even explored LTC insurance as a solution. But with every client in a different stage of life, it can be challenging to know whether insurance is right for them.

If you want to make long-term care planning part of your business, join this webinar. We’ll help you focus on clients who are more likely to consider funding a plan (with or without insurance), broken down by key milestones and age brackets.

You’ll learn:

  • Why earlier is better, but requires a different discussion and sales process
  • The sweet spot for clients seeking insurance-based solutions
  • How to make the conversation about more than just money
About the Host

Chad Eyrich is the LTC nerd. He not only helps educate advisors and their clients on the importance of care planning, but he also orchestrates a smooth application process from start to finish. He leads Ash's LTC sales team and travels through the United States to present educational seminars on care planning, funding options and alternatives to traditional LTC insurance.