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Straightforward solutions. For every part of the LTC process.

Long-term care is more than a sale. It’s a discussion about health, lifestyle, family and how your clients want to spend their final years. Having a plan is important. Don’t navigate it alone.

Having the conversation

Clients have concerns. Be prepared with answers! Here are three approaches to open a dialog and respond to common objections. Learn the right questions to ask and what to listen for.

Identifying clients

Different people. Different approaches. Motivations change as clients age, and everyone brings different circumstances to the table. Make sure you’re talking to clients who are ready to plan.

Finding funding

From idle cash flow to various asset classes, there is usually a way to create leverage. It’s possible to share at least some of the risk of longevity with an insurance company - without sacrificing lifestyle.

You’re surrounded by support

Got a question on long-term care? Need an expert? Need someone who is looking out for your clients and your business?

LTC Product Options
More options than ever before

The long-term care market has evolved. As an advisor, the key is understanding what choices your clients have, and when they’re appropriate, so you can guide them through the decision-making process. Traditional, standalone long-term care can provide a large benefit pool for care, while linked benefit policies can provide additional policy leverage.

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Medicare Supplement Insurance
Supplement your existing opportunities

Clients nearing age 65 are bombarded with messaging about open enrollment for Medicare. It’s new to them. It’s confusing. They need a partner. They need you. At age 65, Medicare supplements are guaranteed issue – no one can be turned down. It’s an easy way to connect with clients and start new planning conversations while saving them out-of-pocket expenses. We’ll get you comfortable with offering Medicare Supplement insurance policies.

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LTC is complicated. Our tools are easy.

You use digital tools to find a ride, communicate with your kids or even order a cup of coffee. And you can use technology to simplify one of the most complex issues clients are facing.

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LTC PreView

An underwriting pre-screening questionnaire that you can send directly to your clients. You’ll not only avoid potentially awkward conversations, but you’ll also ensure you have the right product quoted at the right price, right from the start.

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LTC Discussion Tool

Walk your clients through the LTC conversation, step by step. This tool will make the conversation easier for everyone and help you document your clients’ goals and wishes.

A profitable partnership

You’re ready for a partnership that provides individualized support and a commitment to work with you the way you want. See how we work together.

Frequently asked Questions
Questions? Ash Answers.
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